intrigeri:
> sajolida:
>> - Increase the incentives to donate outside of campaigns.
>>
>> Dropping the banner, after people were really tired of seeing it in
>> January 12, only reduced donations by half. Could we get closer to
>> the average of January throughout the whole year by increasing the
>> visibility of our donation link and explain better why need donations?
>
> This seems like a very good question to me.
>
>> - Consider lowering the $250 and $500 buttons.
>>
>> More people used the "Other" button to specify more than $100 (4)
>> than people who used $250 and $500 combined (3). In comparison, 33
>> people used the $100 button. What about changing $250 and $500 to be
>> $150 and $200? This is a very small data sample for sure...
>
> Seems worth trying.
Done in a branch for this year's campaign.
>> Studying the amount of the Bitcoin donations might give us hints on
>> what would be better numbers.
>
> Yes.
I didn't do that.
>> - Consider having a permanent section on /home about donating.
>>
>> The banner on /home was the most powerful incentive (21.8% of hits),
>> could we make this work throughout the year with a single effort?
>
> Same as "increasing the visibility of our donation link and explain
> better why need donations", it seems to be a lead worth pursuing.
We have #14559 to track this now.
>> Otherwise regarding referrers:
>
>> * I don't understand why the most popular referrer is
>> "https://tails.boum.org/". Any idea?
>> * The third more popular referrer is "-" which probably aggregates a
>> bunch of stuff but I can't really know what because of my bug c):
>
>> - People clicking on links in emails from help desk or to past
>> donors.
>> - Onion sites. Because there's otherwise no reference to any .onion.
>> - That still sounds a lot, no? Does Tor Browser do that by default
>> across domains? Any other idea?
>
> Both seem worth researching as I assume Piwik won't magically make
> sense of that data.
I finally had an idea about how to investigate this further! I hit the
website on a weird URL with different browsers and will zgrep for that
next week. See #14846.
